Addressing Critical Challenges Faced by Nonprofits
- Tracey Ellis Wiggins

- Jul 11, 2023
- 2 min read
Updated: Jul 26, 2023
The Center for Effective Philanthropy's (CEP) report, "State of Nonprofits 2023: What Funders Need to Know," sheds light on a critical challenge faced by nonprofit organizations today. According to the report, nearly half of the nonprofit leaders surveyed identified staff-related issues as their biggest hurdle, including burnout, hiring difficulties, retention struggles, inequitable salaries, and the need for raises. A notable leader expressed their concern, stating,
"Our growth and impact are also challenged by the difficulty in finding staffing with the level of experience and leadership needed to meet our organizational needs."
These findings resonate deeply with my 15+ year nonprofit career, during which I have encountered these challenges firsthand.
Motivated by these same obstacles, I conceived Make Kindness Count, an initiative aimed at addressing the pressing staffing needs of nonprofits. Throughout my career, I have contributed to organizations at various stages of their mission, whether they were undergoing significant growth, in the early stages of development, or grappling with substantial challenges. In each of these scenarios, I witnessed the immense value that experienced short-term assistance can bring to an organization.
Every nonprofit has unique needs when it comes to support, and the right support is crucial for success. Everyday, nonprofits leaders address circumstances that lead to unforeseen vacancies, tasks that exceed the capacity or experience of existing staff and volunteers, time constraints, or impending significant events. It is in such situations that Make Kindness Count can serve as a valuable temporary bridge, effectively addressing immediate gaps. I like to say,
"Make Kindness Count can help to give your organization time to decide how best to move forward, while still moving forward."
Your organization benefits from the freedom to leverage my passion and seasoned experience precisely when required, optimizing your resource allocation. By partnering with Make Kindness Count, you gain access to a comprehensive range of services tailored to your nonprofit's specific requirements. Whether you require temporary stewardship, specialized project oversight, bookkeeping, or operational support, I am committed to assisting you in achieving your mission effectively and efficiently.
Let us join forces to amplify the impact of your organization. Together, we can overcome the challenges that lie ahead and make a lasting difference in the communities you serve.


